Supply side and sell side of NWS

supply&sell side map

Supply side :According to the description of NWS website, it is the specialist for logo design and embroidery. At first, they can design the logo for different company or organizations, like school, club, company and family. Secondly, they can provide embroidery according to the customers’ option, either use customers’ own garments, or use the readymade clothes of the NWS to do the large productions. So they also have the suppliers. There are three suppliers; first one is for supplying the raw material and facilities, such as thread, cloth, pins and sewing machine. Second one is the readymade cloth for the volume-produce and selling through the website directly. The third one is renew design, we consider that NWS get the creative logo design by cooperate with other design company.On the supply side the association between NWS and other companies help NWS get more fresh idea and reduce the cost on other professional area.  The NWS do procurement from specific business, so the E-business model is B2B.

Sell-side:
   The NWS have to ways to sell their products, through website and warehouse.   Website: Website is mainly face to the individual customers, at same time it is open to any corporate and organization. Individual consumers usually order or buy small quantity of communities, buy online and pay on line. So this E-business trade to customers is B2C model, otherwise, to the organization is B2B model.   Warehouse: On their website, NWS welcome any organization and customers to go to their fully refurbished warehouse to see the garments. But the organizations are the dominate customers, because the warehouse is not a shop, hence, facing to too many individuals will bring potential cost increasing. Model is the same as the website which depends on the type of customers. To individual customers is B2C, to organization is B2B.